Lake Effect
Live, Learn, Lead – Local

Lake Effect is a movement that connects emerging leaders to each other and their community.  We’re building a relationship based network of like-minded young professionals who want to: build  stronger networks, learn about and make an impact in their community, and develop strong leadership skills.

Launch Strategy – A Funnel Effect:

1.  Relationship Building: social events that take advantage of the venues and events that make Lake County unique.  These informal networking opportunities build interest in Lake Effect and introduce exceptional professionals to their colleagues.

2.  Community Impact: aligned with United Way of Lake County’s impact strategies.  We’ll create a long term volunteer engagement program that will address a key issue and make measurable impact through group efforts.

3.  Leadership Development: identifies high potential professionals and cultivates them for success.  Through ongoing group learning opportunities and an annual, highly selective Leadership Academy, community leaders will learn about the assets and challenges Lake County faces, weigh potential solutions and become better informed, more invested, and increasingly valuable employees.

Committee Structure and Goals:

Phase One – Marketing Committee (Complete Marketing Strategy):
• Finalize messaging and content for organizational and event promotions
• Create logo, website and social media portals
• Develop a strategy for promotions, database management and media relations
• Complete: Spring 2010

Phase Two – Event Committee (Produce a Summer Event Series):
• Message: Live Local – build strong relationships in your own backyard
• Introduce target demographic to Lake Effect and create buzz through memorable events with quality people
• Use relationships as our foundation for long-term Lake Effect growth and community impact
• Leverage existing Lake County events, venues, locations ideal to summer season
• Execute: Summer 2010

Phase Three – Community Impact Committee (Identify Focus Area for Lake Effect):
• Message: Learn Local – impact the community through education and outreach
• Capture volunteers from summer event participants
• Educate emerging leader demographic on the County’s needs
• Engage professionals in programs targeting the designated community focus area
• Execute: Fall – Winter 2010

Phase Four – Leadership Development Committee (Develop Leadership Academy Curriculum):
• Message: Lead Local – increase your local knowledge and develop professional leadership skills
• Cultivate emerging leaders for sustained regional growth
• Establish Lake Effect brand and community position for maximum results
• Consider exclusive and inclusive platforms for leadership development
• Launch: 2011

Are you ready to join or learn more about the Emerging Leaders Network?  Please contact us: kimberlie.dodson@uwlakeco.org